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Matched with Meghan M
Matched with
Meghan M.

Marketing Strategy Sessions

Help Catholic Charities Hawaii brainstorm and plan ways to reach their target audience most effectively.
Catholic Charities Hawaii
Honolulu, HI, USA
Skills
Marketing

Posted September 18th

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Marketing Strategy Sessions

Project Details

What We Need
  • 3-5 one hour strategy sessions with a marketing professional covering topics like marketing channels, messaging, branding and target audiences.
  • A written summary of marketing goals, target audiences and channels to prioritize.
  • A starter plan of recommendations & actionable next steps to begin executing your strategy.
  • Note: this project does not include the creation of content such as emails, print materials, or social media posts.*
Additional Details

We are therapeutic foster care program that is looking for a new strategy to recruit interested families.

What We Have In Place
  • We currently have brochures and flyers, which should make it easy for you to get started. We also have a video testimonial, and the ability to provide any other information you need.
How This Will Help
This project will save us $2,998 , allowing us to focus on our services for the youth.

We need committed foster parents to help our youth be successful. There is currently a shortage of therapeutic foster parents.

Project Plan

P
Prep: Information Sharing & Goal Setting
  • Volunteer Manager outlines any current marketing activities and strategies
  • Volunteer Manager shares any existing marketing materials
  • Professional connects with the Volunteer Manager for a brainstorming/overview session, to discuss goals, target audiences, and existing activities/materials
  • Professional and Volunteer Manager outline next steps and timeline for the project
1
Milestone 1: Strategy Sessions
  • Up to 3 strategy sessions with Professional, marketing/communications team, and/or others involved in strategy & decision-making
  • [Suggested Session] On-boarding session to discuss goals, themes and core messaging
  • [Suggested Session] Identifying target audience and messaging
  • [Suggested Session] Prioritizing marketing channels and executional starting points
2
Milestone 2: Next Steps
  • Professional shares brief with summary of discussion, agreed upon marketing strategies & tactics to prioritize, and areas for further exploration
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About The Org

Posted by
Sarah A.

Division Administrator

Our Mission

Catholic Charities Hawaii, rooted in the gospel of Jesus, exists to carry out the social mission of the Church by serving the people of Hawai'i.

We are a community of hope that promotes the dignity of each person by helping others empower themselves. We provide a wide range of social services with compassion and a commitment to excellence. Through our programs and our advocacy for social justice, we lovingly serve all people, especially those with the greatest need.

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